#WeRideAsOne travels around the world uniting the community under the sign of passion for Ducati | Motourismo

Futa Pass, Italy

On Saturday, May 4, it took place under the banner of passion and fun #WeRideAsOne, Ducati's global widespread event that called together its community to celebrate the pride of belonging to the big Borgo Panigale family.

A special third edition which, this year, was also an unmissable opportunity to warm up the engines and prepare together for the event that symbolizes Ducati passion in the world: the World Ducati Week, scheduled from 26 to 28 July at Misano World Circuit "Marco Simoncelli". While the countdown is getting shorter by the day, tickets are already available on the Ducati website to take part in the most spectacular three-day event ever!

The official Ducati dealers were responsible for organizing the event on Saturday 4 May in close collaboration with the 347 local Ducati Official Clubs. Together they created personalized itineraries for each city, with attention to the smallest details, to guarantee an experience full of fun and in true Ducati style.

Over 18,000 Ducatisti from more than 50 nations around the globe enthusiastically took part in the event, a number of participants constantly growing. From adrenaline lovers on the track to curious travel-lovers who explore new horizons, from off-road adventurers to those who prefer more relaxing routes, the goal was only one: to celebrate and share the same passion for the Bologna-based manufacturer!

Once again this year, the long Ducati and Scrambler Ducati parade coloured the most emblematic places on the planet , leaving an indelible mark on every road travelled. Ecuador, New York, Palermo, as well as Glasgow, Warsaw, Rio de Janeiro, Hawaii, Ningbo, MedellĂ­n, Mexico City, Auckland, and New Delhi: these are just some of the cities that were the setting for the unique parade and which experienced the magic of #WeRideAsOne, a truly world-class event.

On its official Instagram channel, Ducati documented the activities that took place all over the world in real time, sharing photos and videos sent directly from the participants in stories. Anyone who wants to relive the day's highlights can find content in the #WeRideAsOne featured collection.

Ducati is the only motorcycle brand in the world to offer an international event of this size . In fact, since its very first edition, #WeRideAsOne has established itself as a unique format of its kind, becoming a fixed appointment in the Italian motorcycle manufacturer's calendar and all enthusiasts for every first Saturday in May.

The event fully embodies Ducati's mission to offer unforgettable experiences to all enthusiasts, combining fun on two wheels with stunning locations and conveying a sense of belonging to a vast community that embraces Ducatisti, Ducati Official Clubs, Dealers and Company employees. What distinguishes #WeRideAsOne is the ability to overcome geographical borders and, on the same day, make all enthusiasts feel part of the same big family, regardless of the city they are in or the time zone.

But the journey through Ducati emotions doesn't end there. Even before the WDW in July, enthusiasts and fans of the MotoGP World Champions will be able to immerse themselves in the contagious atmosphere of the Ducati Grandstand at the Italian Grand Prix which will take place at the Mugello International Circuit on the weekend of Saturday 1 and Sunday 2 June. For this year's event, Ducatisti will be able to watch the race in two dedicated areas: both in the traditional Correntaio curve, and in an exclusive reserved section of the Bronze Central Grandstand, located right above the straight of the Tuscan circuit, near the pitlane boxes.




Read More

New York Times Top Stories

MOTOURISMO.PH is Powered by

MOTOURISMO.PH is Powered by
A Digital Media Company

Contact Us


Email *

Message *