Newly Launched Toyota Mobility Solutions Philippines, Inc. aims to improve Filipinos’ quality of life | Motourismo

The ceremonial toast during the inauguration of the Toyota Mobility Solutions Philippines, Inc. held on August 12, 2022 at the Grand Hyatt Manila, Taguig

Automotive industry leader, Toyota Motor Philippines Corporation (TMP) recently inaugurated  Toyota Mobility Solutions Philippines, Inc. (TMSPH), a wholly owned subsidiary that will be a provider of mobility-related services.

TMSPH ventures into the development and offering of a range of ‘new mobility solutions’ that will enhance Toyota as a brand that creates value for society through a service business model. Along with automotive manufacturing and distribution businesses, TMP furthers its effort to provide safety and comfort for Filipinos with TMSPH’s Vehicle Usership (VU) platforms, available for individuals and the business sector.

The staging of the TMSPH launch at the Grand Hyatt Manila.
Photo: Monch Henares

According to TMP president Atsuhiro Okamoto, this new venture will “better shape the industry’s role in building our modern societies and enriching human lives.” 

“We will accelerate the fulfillment of Toyota’s global mission to ‘Produce Happiness for All’ and vision to create ‘Mobility for All,” he added. 

TMSPH president Ma. Cristina Fe Arevalo.
Photo: Monch Henares

TMSPH president Ma. Cristina Fe Arevalo defined TMP’s concept of ‘new mobility’ as a suite of technology and data-driven lifestyle and business solutions that can address day-to-day challenges of moving people and goods from one point to another. “We envision TMSPH to be at the center of the ‘new mobility’ ecosystem as an integrated, ‘one-stop’ mobility solutions provider to help advance businesses and address local communities’ needs,” she explained.

Arevalo highlighted that TMSPH will primarily support the operating efficiency and growth of micro, small and medium-sized enterprises or MSMEs of various industries which are vital in driving economic growth.

The grand inauguration of TMSPH was a well-attended event.
Photo: Arabelle Jimenez

TMSPH presented an initial pipeline of services which include fleet-connected service, on-demand shuttle booking app, car sharing or rental, logistics matching service, and fleet management service. Additionally, TMSPH will complement Toyota Financial Services Philippines Corporation (TFSPH) in promoting and managing units under its full operating lease product called KINTO. 

The first of its kind among Toyota affiliates in the Southeast Asian region, TMSPH is considered as a ‘New Mobility Dojo’ that is projected to modernize domestic mobility systems and Internet of Things (IoT), potentially creating employment opportunities for technical but customer-centric professionals.

Further strengthening core business

Confident that the Philippines can rebound to the pre-pandemic momentum of motorization, TMP says the automotive manufacturing remains the Company’s core business and will continue to serve as a major driver of economic development.

Top Executives of the Toyota Mobility Solutions Philippines, Inc. From left, Atty. Rommel Gutierrez, Yuki Fujioka, Cristina Arevalo, Josephine Villanueva, and Carlo Ablaza.
Photo: Monch Henares

Toyota provides staunch support to local manufacturing, a backbone of the Philippine economy, through a strategic network of vehicle and parts manufacturing industries, as well as the export of automotive parts and components by local Toyota Group suppliers.

“Our vision has always been to contribute to the Philippine economy and society through our automotive manufacturing business,” TMP chairman Alfred V. Ty said. “As of the end of last year, Toyota is happy to provide jobs for approximately 63,000 Filipinos at TMP, our dealers, suppliers, and affiliates. We have also contributed $17.1 billion in terms of auto component exports to our Toyota group worldwide since we started export operations in 1997.”

At its manufacturing plant in Santa Rosa City, Laguna, TMP currently produces two (2) models, the Innova and the Vios – a participating model with a PHP 5.58-billion investment under the government’s Comprehensive Automotive Resurgence Strategy or CARS program.

Posted by: Arabelle Jimenez

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